28 May 2008

Reuters - IBM sponsorship of Video channel


IBM Sponsorship of the Reuters Video channel. Custom built page hosting IBM Innovation Videos as part of their global campaign.

We created a customized video channel on the Reuters.co.uk video page was created for IBM around their IBM Innovation campaign, reskinning the video page and player to reflect the IBM brand, while keeping it within the Reuters template.

I also did a set of ad creatives to support the campaign:


IBM adverts to promote sponsored video channel on Reuters.co.uk, 2007.