FREELANCE
CBS Interactive
August 2008 - presentFreelance Senior designer / Art director working on CBS Interactive sites: cnet.co.uk, gamespot.com, silicon.com, zdnet.co.uk and smartplanet.com.
Skins,flash leaderboards and competitions for:
gamespot.com: Coca-Cola - competition, Little Big Planet - competition, Red Alert - skin and leaderboard, Dead Space - skin and leaderboard, PURE - skin and leaderboard
cnet.co.uk: Cadillac - skin, Samsung Omnia - microsite, Jaguar - microsite, lead news graphics
silicon.com: video franchise graphics, headers, CIO 2008 section
zdnet.co.uk: video franchise graphics, headers, new TOOLS section navigation
smartplanet.com: icons, lead graphics
REUTERS
April 2005 - June 2008Freelance Senior designer / Art director for Reuters UK, and
- Advertising: Internal and external Reuters online advertising. Customized online ad solutions for Reuters main advertisers such as IBM, Orange, Barclays, Sony Vaio, BP, Credit Suisse, Oracle, Ecobank, Dianomi and more, which included Microsites, HTML emails, Standard ad formats as well as Rich Media formats, such as overlays and expandables.
- Websites: Projects include: Reuters.co.uk redesign, Africa.reuters.com (design and front end build) Reuters Football (design, and front end build), Reuters Editorial and Pictures Specials micro sites. I designed and created site and page layouts in CSS/html, as well as customized page units and widgets. Uploads to site via ftp or via the Reuters CMS system
- Mobile: Advertising banners for BlackBerry, Cathay Pacific, IBM and Reuters mobile houseads on mobile.reuters.co.uk
PROXIMITY, April 2004-April 2005
Freelance web and flash designer working on websites, banners emails and CD-ROMs for Eurostar, Shell, Royal Mail, Save The Children, CITB, Sainsbury’s, BBDO.
Banner, Jan/Feb 2005
Concept design for consumer site for ASTRA, a satellite company.Feref
Feb 2005
Overlay Ads for film promotion banners designed and built in Flash, for Spongebob, and Madagascar.Victoria Real
August 2004
Flash game design for SkyOne The Match www.skyone.co.uk/thematchNTL
August 2004.
Freelance flash designer working on inhouse banner ads, concept and build.WWAV Rapp Collins
July 2004
Freelance designer creating website for Abbott, a medical company.
AGENCY.COM, April 2004
Freelance designer working on Sainsbury’s bank www.sainsburysbank.co.uk and Dulux paint www.dulux.co.ukALCONE MARKETING
April 2004
Freelance flash designer for VUE microsite for the movie Cat in the Hat.
FULLTIME AGENCY WORK
RUFUS LEONARD Feb 2000 – Nov 2003
Full-time senior graphic web and Flash designer. I designed concepts for websites, banners, screensavers, and CD-ROMs, and worked on corporate identity and branding projects. Below is a summary of projects I worked on.www.rufusleonard.com
Website and Intranet design concepts, and new brand photography with a LOMO camera, designed and built screensavers, wallpapers and multimedia wall projections, Aug 2003.
www.royalmail.com
Client: Royal Mail
Valentine’ Day campaign. Website page and banners in Flash, Feb 2003.
Lord of the Rings: The Two Towers UK official film website. I was the senior designer on the online campaign - a unique collaboration between Royal Mail and New Line Cinema, to promote the film. This nationwide project involved 22 other agencies, Aug -Dec 2002, and was highly commended by New Media Age Effectiveness Awards 2003.
Royal Mail portal homepage. First Class Gold Stamps campaign. Flash animation of liquid gold, May 2002.Valentine’s Day campaign. Banners and transitions in Flash using DoubleClick technology. The campaign received over 5 million hits over a period of 4 days. A digital video was commissioned as a result. Feb 2002.
www.qinetiq.com, and www.qinetiq1.com
Client: QinetiQ
Video flash animation promoting QinetiQ Sybard Suite, a product for data protection. I did storyboards, design and build and integrated the sound for web streaming, Sept 2003. QinetiQ1 design and build of website homepage Flash intro and viral marketing campaign, July 2002.
www.mrsj.co.uk
Client: Mrs. Jones, a renowned stylist and fashion designer in London. Design and build of website in Flash. February 2002.
www.thesmart.co.uk
Client: DaimlerChrysler (UK)
Two screensavers designed and produced in Flash, for the website. This website has won numerous awards in the UK, including the New Media Effectiveness Award 2001 and the Marketing magazine Connections 2001 award for Best Use of Internet for Consumer Communications. Dec 2000.
www.mercedes-benz.co.uk
Client: DaimlerChrysler (UK)
Mercedes-Benz AMG microsite in Flash to promote the AMG brand in the UK. I did storyboards, IA and designed and built the website linking XML data, November 2001.
Mercedes-Benz.co.uk splash homepage in Flash. It was built in June 2001 and is still in use.
Corporate Sales. Senior designer for the member’s only Corporate Sales area of the site. June 2001.
Commercial Vehicles Senior designer for the websites for trucks and vans. 90% of all inquiries for dealers come from the internet as a direct result of the redesign, which happened February - April 2001.
BT (British Telecom)
BT Brand: Screensavers and wallpapers for the new brand launch, May 2003.
BT Global Services: Promotional CD-ROM for worldwide distribution, March 2003.
BT Evoca: Digital video for CD-ROM in Flash MX and Aftereffects, March 2003.
Morgan Stanley Financial services CD-ROM
Client: Morgan Stanley. Promotional CD-ROM designed and developed in Flash MX, May 2002.OTHER FREELANCE PROJECTS
latin-fusion.com
Site created with a modified Wordpress template
www.hjt-training.co.uk
HJT Legal Training
Client: HJT. Website re-design. December 2007
Shakedown player CD-ROM
Client: Wall of Sound. CD-ROM created in Macromedia Director MX and quicktime. August 2004
CATERPILLAR
Telehandler screensaverClient: Caterpillar trucks. Screensaver concept, design and development in Flash MX to promote the new Telehandler product range. August 2003. Can be viewed on my website in the projects section
www.interfysio.com
Client: InterFysio, an employment agency for physiotherapists based in Sweden.
The brief was to create a simple website, using only html. I designed and built it in Dreamweaver. September 2003, Updated July 2007.
www.cdol.co.uk
Client: Cordão De Ouro Capoeira Group, London.
Brand and website design and development. I designed, built and maintain the official website, and am responsible for print materials such as stationary, business cards, and promotions. Client since May 2002.
PREVIOUS FULLTIME WORK
Oct 97- Jan 00. Stylist and costume designer for fashion editorials, TV commercials and music videos in London.
Dec 96 - Sep 97. Calver & Wilson, scarf design company based in London, England. I did visual presentation artwork as well as organizing invoices and payments.
Jul 96 - Nov 96. Boudicca, cutting-edge award-winning fashion design house, in London, England. I helped to organize their catwalk show for London Fashion Week, which included casting models, creating artwork for invites, and dressing backstage.
Jul 95 - Oct 95. Amy Chan, a celebrated fashion designer in New York, USA. I oversaw production and quality control of her garments, as well as sourcing materials and trims.
Sept 94 - Sept 95. Paul Smith, London, England and New York, USA. I did an internship in their London PR office and was transferred to New York after 6 months. While working in the PR department I analyzed and made a written evaluation of the relationship between advertising and editorial in American fashion publications.EDUCATION
99-00 Lambeth College, London, England. Course in Multimedia, Director and Lingo.
92-96 Central Saint Martins College of Art & Design, London. England. BA (Hon) Fashion Design with Marketing.
90-92 E.S.E.D., Madrid, Spain. Fashion Design, pattern making,
85-90 Swedish High School, Madrid, Spain. Science GraduateOTHER EXPERIENCE AND INTERESTS
I have lived and worked in Sweden, Spain, U.S.A., and the U.K., and am a native speaker of Swedish, Spanish, Portuguese, and English, good knowledge of Italian, French and German. Extensive travel in Europe, Caribbean, Brazil, South East Asia and the United States.
I am a professional dancer, and also I train Capoeira, a Brazilian martial art, and organize fundraising events in London for the Cordão de Ouro Capoeira.
